In 1994, everyone thought it was absurd to sell a carpentry tool as a kitchen grater. Nevertheless, most times it is the seemingly strangest ideas that change the course of things. It was the same for Microplane®.
The company, now headquartered in Russelville, Arkansas (USA), was founded in 1967 when Louis and Richard Grace, respectively the grandfather and father of current CEO Chris Grace, started their business in Michigan and then moved to Arkansas. They started by creating printer components, but in the 1990s, with the arrival of laser printers, the business came to a standstill and the company tried to think outside the box to come up with an innovative idea.
That’s when they started the production of sharp blades for carpentry. Then, at some point, they had an unexpected stroke of luck. It was 1994 and a Canadian company started selling these tools made by the Grace family as kitchen graters, achieving great success.
In the late 1990s, even the famous TV chefs Martha Stewart and Julia Child bought Microplane® products. Shortly after, the New York Times published an article on its culinary section about this kitchen tool. Sales soared and the rest, as they say, is history.
With more than 50 years of experience in the photo-etching technology industry, with operating bases in North America and Europe, a global distribution and a factory in Mexico, today Microplane® successfully produces more than 400 excellent products for the kitchen, carpentry and cosmetics sectors, and currently holds several production and design patents.
In the blink of an eye, Microplane® graters revolutionised the way of grating and won the hearts of professional chefs and kitchen lovers.
Microplane® graters are extremely sharp. The small, sharp blades allow to cut the food precisely without crushing or tearing it, so that the flavours and aromas can be released in their entirety. The durable blades by Microplane® are obtained through a unique photo-etching process. With this technology, Microplane® designed a wide range of products that make cooking a real pleasure.