Retail Evolution
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Emotional Shopping, Events, Social Communication: The Next Generation looks to the Future of Independent Stores

They focus on emotional shopping, pay meticulous attention to customer communication, use social media as a tool to convey their corporate image, and plan events to make customers ...

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NEXT GENERATION "You have to know how to communicate with young people because the new consumer has more knowledge than the seller"

Milano Home meets Giuseppe Gallo, the new generation of Cose di Casa F.lli Gallo

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NEXT GENERATION. The Betty House: "Physical and online purchases? The customer shouldn't notice any difference"

Milan Home meets Andrea Cembalo, CEO of La Casa di Betty

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EGO Concept Store: It's all about people. Human connection is what sets physical stores apart

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NEXT GENERATION. Erboristeria Fresia: "Passion, study, and knowledge merge to create a space for carefully selected products and objects"

Milan Home meets Erboristeria Fresia (wellness, perfumery, and giftware)

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NEXT GENERATION. "The customer is loyalized with courtesy, quality, and competence"

Milano Home meets Esther Broglia of Bottega caffè e tè

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What do stores ask of their suppliers?

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15/10/2024

WMilano, an “eclectic” concept store in the center of Milan

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A ‘mixed sea’ space, as Aleksandra Stefanovic defines it, who, together with her son Corso, opened an environment 15 years ago on Via Washington where objects, design, and proposal ...

News

09/09/2024

Fatti di Frutta: where tradition and innovation seamlessly blend

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In Vimercate, Mario Nava, a former pastry chef, has created a unique space where food and objects come together to create a delightful experience.

News

11/07/2024

120Mamelistrasse: “Shops mustn't only sell”

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“I choose to sell only things that enhance life for people and I work with companies whose owners and philosophy I know. I like to thank customers, to have them enjoy themselves an ...

What's new

23/05/2024

The shops of the home world and the next generation. A relationship waiting to be written

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The in-depth analysis continues with the Milano Home surveys

Retail evolution

21/05/2024

Concept stores reimagine what a store can be, boost brands, delight customers and challenge the online

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Milano Home gives the microphone to Marilena Potere and Victoria Roberts, founders of Tattoo Island - The Family Business and Giorgio Francisco, owner of the historic Gassante stor ...

Retail evolution

21/05/2024

Casalinghi Mambriani, the traditional "bottega"

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Milano Home meets Daniela Ubaldi Verga, owner of Casalinghi Mambriani. A range of about 30,000 items, with everything you could possibly need in the home and especially in the kitc ...

Retail evolution

14/05/2024

Furnishings and objects launch off and travel at full speed

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From house boats to yachts, Italian-made offerings are the most sought after by lovers of elegance and luxury

Retail evolution

15/04/2024

The stores tell their story at Milan Home

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Milano Home continues its tour, giving the points of sale their say. Ideas and considerations, approvals, suggestions and opinions emerge. These outline, among other things, the mo ...

Retail evolution

15/04/2024

Small stores work like big ones

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Exciting, engaging, participating and providing concrete solutions: this is how valuable relationships with customers are activated. Interview with Fabrizio Valente, founder and CE ...

News

27/03/2024

Shops: the value of relationships with customers and suppliers

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The outlets present at the latest edition of Milano Home reflect on their future. The role of the exhibition? An unmissable opportunity to meet, listen and discuss with colleagues ...